Bianca Mussi, Dir. Partnerships EMEA discusses Booking.com solutions
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When partners want to offer travel to their customers we want to be the place to go. Bianca Mussi, Director of Partnerships EMEA at Booking.com tells us about how her team helps partners get the best out of integrations. She discusses the variety of partners that Booking.com work with including some exciting new verticals such as energy and telcos. Booking.com Partnerships has evolved enormously over the last few years. We understand our partner’s needs more thoroughly and can provide more relevant products and services such as offering air miles and frequent flyer points. So, how about the future? Bianca sees the future of partnerships moving towards the connected trip. At Booking.com, we have already started integrating accommodation bookings with rental cars. Now, the ultimate goal is to offer everything we currently include on the platform such as restaurants and activities to our partners as well. Find out more in this interview.
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