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Discover how Booking.com helps S7 Airlines improve customer experience

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Customer expectations for travel are changing bexause they expect additional services. And they want them fast. Both Booking.com and our partners know that modern travel is about more than simply buying a ticket. We talk to Alexander Elfimov, product owner for ancillaries at S7 Airlines, about his role at the company and the challenges it faces as Russia’s largest modern aircraft fleet. We discuss how working with Booking.com helps them deliver a smooth travel booking experience while ensuring they meet and exceed their customer’s specific needs. Responding to the results of a customer satisfaction survey, S7 realised that Booking.com could deliver everything they needed to provide the best experience for both them and their customers. Their customers wanted the same great pieces and portfolio without having to click around from site to site. And Booking.com could make this happen. This approach also helped S7 increase customer loyalty and retention by offering S7 priority air miles. This is just one of the Booking.com partner success stories.